12 thousand consumers reward Marion's innovation
Marion Platinum Collection, the line of mattresses 100% latex, won the "Eletto Prodotto dell'Anno 2018" award, the recognition that certifies the value and innovation of products sold on the Italian market.
Marion's innovation, driven by values such as research, well-being and eco-sustainability, brings together the appreciation of consumers.
Each model of the Marion Platinum Collection has areas of differentiated lift and massaging surface. Since September 2017 the Olimpo model has been equipped with an exclusive technological innovation. In fact, it is possible to request its mattress surface in the firm version, more rigid and stimulating, in the soft version, soft and comfortable or in the fresh gel version, fresh for the torrid summer days. Elastic, ergonomic, 100% natural, hygienic, ant-mite, anatomical, biocompatible and eco-friendly.
The "Eletto Prodotto dell'Anno" award is assigned on the basis of the most important market research on innovation in Italy involving a panel of 12 thousand consumers who voted for 63 product categories. For 30 years, recognition has pinpointed and rewarded the best products in line with the needs of consumers, who declare themselves in favor of experimenting with innovations.
The products awarded in 2018 represent a selection divided into categories of all the innovations launched by companies between January 2016 and October 2017. The great importance of the award, now considered among the most important in the world of consumer goods, is due above all to the fact that it is based solely on consumer votes.
Innovation and satisfaction are the fundamental criteria for the election of each product / service and so for each category is elected the one, that among the competitors has obtained the highest average between these two parameters. Marion Platinum Collection has been awarded the prize of its category with a satisfaction rate of 87% and innovation of 60%. In particular, consumers said they were attracted to the product, and would recommend it to others, because it is 100% latex, natural, comfortable, massaging and with an excellent quality-price ratio. Among the reasons for the satisfaction of the product purchase , the quality of sleep has improved considerably, the sense of wellbeing has increased and the materials used are of good quality. Finally, consumers have expressed their loyalty to the brand.
Italy 
Croatia 
Slovenia 
Germany 
France 
